Our Customers & Partners Love Us

Recognized as a leader in Partner Relationship Management (PRM), ZINFI’s Unified Partner Management (UPM) platform has garnered top ratings from both industry analysts and users. Its comprehensive features and ease of use set it apart in the market.

In G2 Fall 2025 Grid Report, ZINFI was named a “Leader” and identified as “Best & Easiest to Use” in PRM software. These accolades reinforce its position as the top choice for organizations seeking an intuitive and powerful PRM solution.

Our Most Popular Modules & Capabilities

Administration

Portal Administration Management

Our partner automation software offers user-friendly, code-free tools for customizing and managing organization’s partner operations independently. No IT involvement needed.

CMS
Simplifies portal creation with drag-and-drop, aiding application developers.

Workflow
Simplifies business process automation without coding, or drag-and-drop design.

Connectors
Unifies third-party platforms, streamlines data management, and ensures security.

Alerts
Alerts improve mobility for admins, notifying users of key events.

Users
Simplifies security admin for enterprises, easing user and group management.

Access
Offers granular partner record management and convenient visibility configuration.

Change
Tracks and allows rollback of portal audit records related to groups, users etc.

Reports
Offers detailed reports to measure and enhance channel performance.

Portal Administration Management Unified Partner Management

Onboard

Create rich recruitment and onboarding programs for your partners using these applications: Programs to generate step by step, cadenced onboarding, Contracts to integrate agreements and contracts for eSign, and Plans to develop collaborative business plans.

Partners

Unifies global partner management with structured programs.

Programs

Automates recruitment, onboarding, and partner program setup.

Contracts

Manages contracts through entire partner engagement cycle.

Plans

Automates planning for internal and external collaboration.

Enable

Ready your partners with the tools and skills they need to sell your products and services by creating courses and certifications tracks in Learning, access key documents and files in Library and create co-branded collateral with Assets.

Content

Securely store, customize, and share marketing materials.

Videos

Centralized partner video management for training efficiency.

Learning

Offers SCORM-compliant training for partner enablement.

Assets

Automates co-branding and digital asset distribution.

Market

Through-Partner Marketing has never been easier – provide your partners with co-brandable Email templates and Social posts, and have them launch integrated Campaigns utilizing built in Microsite and Event landing pages.

Email

Launch co-branded campaigns through email automation.

Social

Simplifies social media content distribution through channel partners.

Microsites

Creates co-branded microsites and landing pages for partners.

Events

Creates co-branded event campaigns for partner engagement.

Sell

Pipeline generation and deal closure is an easy success for your partners when using our Deals application to manage transactional & referral deal registration, Leads to manage lead routing & nurture, and CPQ to manage quoting & invoicing.

Referral

Empower affiliates to register referrals & manage commissions.

Deals

Centralizes and tracks registered partner deal activity.

Co-Sell

Streamlined partner collaboration for joint sales opportunities.

CPQ

Automates quoting with configurable pricing and approvals.

Incentivize

Your partner will realize true value in doing business for you when you provide easy Commissions distribution & rules, MDF plans & claims to promote their co-marketing, and Rebates to incentivize them to close.

Commission

Calculates commissions based on defined partner performance.

MDF

Automates funding requests and marketing activity approvals.

Rebates

Manages rebates tied to performance-based milestones.

Payment

Set up payments and claim commissions.

Accelerate

Take your partner engagement and adoption to the next level – have your partners collaborate & engage through Community, conduct business with new end-user leads & alliance vendors through Marketplace, on-the-go access to your portal programs & tools.

Community

Facilitates peer collaboration and informal knowledge sharing.

Marketplace

Enables storefront access to partner ecosystem applications.

Support

Validating, prioritizing, escalating and resolving support tickets.

Mobile

Offers mobile-first partner tools and management capabilities.

Partner Management Software

G2 Grid® Report, Fall 2025

ZINFI maintains “Leader” position

The most recent G2 Grid Report evaluates the top Partner Management Software Platforms according to customer satisfaction, user-friendliness, administrative ease, business collaboration, supply quality, and setup simplicity.

Claim your complimentary G2’s Partner Management Software Grid Report now to access:

Detailed vendor profiles.
Feature comparisons
Comparative metrics covering usability, customer satisfaction, support, and additional aspects.

Unified Partner Management Autonomous PRM

End to End Workflow Automation

PRM Workflow Automation refers to using technology to automate partner relationship management processes, reducing manual intervention and increasing efficiency. It streamlines operations by eliminating repetitive tasks and improving consistency.

The ZINFI PRM platform automates tasks such as partner onboarding, training, marketing, selling, and performance tracking. These capabilities allow organizations to manage partner relationships more effectively.

AI-Enabled Content Creation

Artificial intelligence streamlines the production of high-quality content across various formats, including web pages, digital assets, and marketing campaigns. It automates repetitive tasks, allowing teams to focus on strategy and innovation.

By automating tasks such as text generation and data analysis, AI tools enhance creativity and efficiency. These capabilities enable marketers to deliver personalized and engaging content at scale.

AI-Enabled Partner Enablement

Artificial intelligence enhances partner enablement by providing personalized support, real-time guidance, and tailored resources. It ensures that partners receive relevant information based on their needs and engagement levels.

AI-powered systems can deliver customized training content, instant assistance, and data-driven insights. These capabilities enable partners to access help content, support materials, and guided assistance efficiently.

AI-Enabled Analytics

Artificial intelligence enhances analytics by automating data analysis, uncovering patterns, and generating actionable insights. It streamlines data processing, allowing organizations to extract meaningful information efficiently.

In Partner Relationship Management (PRM), AI-driven analytics enable organizations to monitor partner performance, predict trends, and make informed decisions. These capabilities help optimize strategies and foster more effective partnerships.